Yet another viable rationale for CGI is the ability to generate a series of hero images combined with an endless array of environmental options. This bodes especially well in the automotive industry as it saves on traveling for remote shoots, large crews, road permits and the ever-worrisome ‘spy shooters’.
All this alleviated by the modern capabilities of CGI. Bentley bestowed further briefs on PICS to provide studio backplates, urban landscapes, and base composites all authentically assembled utilizing HDRI reflective images and subsequent asset specific lighting.