Valor EZ Herbicide

CGI Animation

Coming off our second Grizzly campaign with Archer/Malmo, Memphis – PICS was requested to bring the Valor EZ lion logo to life. The brief required PICS to build, from scratch, a :15 sec intro morphing Valor EZ products to form the confidently roaring lion into action. Valor EZ client said it was a roar they had not seen before or since.

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